I went out to TRU near me and stood in line with 40ish people, they handed out tickets and had 44 of them to sell. It wasn't too painless, though I have to stay a little later at work today to make up for the excursion. Half of the people around me were scalpers (I'm opening and playing mine later, no worries!), one of em' even said "I don't even want this; I guarantee in 2 hours after leaving here I will sell it for triple the price." His wife or something called him over to the line (they were just wandering around the dead mall where this TRU is) and said "Hey, there's a new thing today, they only have 44 of them!" (that's how I know how many there were, she kept telling everyone) and so he queued up. Many people in line were exclaiming similar to "It's already going for $240 on target's website!". so you know they were just there to ruin everyone's fun to make a pretty small payday (it was 1 per person at TRU).
Quite a few of the guys in line looked the type to just play the thing, though, so there's that. Kudos to TRU for handling the whole thing like pros, shame they're going out of business.