HCG said they will be on terrible shape if stock sits. When pressing a game, doesn't the price per unit decrease as the order increases? Or is that only for DIY crusty punks putting out albums on CD and not applicable for games where royalties are considered?
Also, even if there was no preorder, would a poll for interest help to determine the number of games to order? Sure not all people will order if they say they will on a poll, but it should be a good indicator if the game is a 12,000 or 3,000 run type of release.